Sphere’s Guide to Culturally Inclusive, Bias-Minimized Marketing In our first episode of “Under the Hood,” we took a comprehensive look at how Sphere’s Marketing Copy employs system prompts to finely tune text and image outputs. These mechanisms help your marketing campaigns resonate with your target audience. In this second installment…

Harnessing Machine Learning to Navigate the Complexity of Modern Subcultures and Aesthetics In the first installment of “Under the Hood,” we explored how Culture Lens uses embeddings to pinpoint the top 100 images that most accurately represent user-searched experiences. In this installment, we’ll delve into a key analytic that uncovers…

Learn about the cultural models behind our AI apps and how they make data analysis a breeze. In the first instalment of “Under the Hood,” we talked about the development of the industry database, comprising more than 13,000 high-performing industry ads from 17 diverse industries. In this instalment, we will…

Learn about the database powering our AI apps and how they make industry benchmarking a breeze. In the rapidly evolving world of advertising, it is vital to measure the success of your advertisements against your intent, your brand, and various industry standards. Quilt.AI’s …

Discover the AI technologies driving our apps, designed to unlock consumer insights. In today’s fast-paced digital landscape, understanding and staying ahead of emerging trends and consumer behaviors is crucial for businesses. At Quilt.AI, we’re harnessing the power of artificial intelligence to do just that. With nearly ten million curated consumer…

Sphere’s Ad Benchmarking app uses predictive AI to rapidly analyze video data frame by frame and compare how your ads perform against various industry benchmarks. No one likes ugly foods. We usually gravitate towards the prettiest produce — so those with quirky shapes and mild blemishes either don’t make it…

Sphere’s Ad Benchmarking app uses predictive AI to rapidly analyze video data frame by frame and compare how your ads perform against various industry benchmarks. In the world of aviation, one name stands out from the rest: Singapore Airlines, for the luxury, comfort, and hospitality they provide. The brand has…

Sphere’s Marketing Copy generates fast, intelligent copy for moments in life when words don’t come easy. It effortlessly curates captivating social media, advertising, and slogan copies, giving you curated ideas in the blink of an eye. Rebranding is a great way to reinvent household names. But sometimes, things don’t go…

Sphere’s Marketing Copy generates fast, intelligent copy for moments in life when words don’t come easy. It effortlessly curates captivating social media, advertising, and slogan copies, giving you curated ideas in the blink of an eye. Creating marketing copy. It’s something that sounds easy, but isn’t — especially if you’re…